Stetson Hats | 6X to 1000X Felt Cowboy Hats
Stetson Hats: The Original Western Felt
Stetson has made cowboy hats since 1865, and it remains the name most people picture when they think of one. We carry eighty-eight Stetson felt hats spanning the full range, from the 6X Rancher and Skyline at $379.99 up to the 1000X El Diamante at $5,600.00, in black, silver belly, mist grey, granite grey, chocolate, sahara, mocha, fawn and white.
Every hat can be shaped and creased to your preference in store at no charge. Orders over $200 ship free, and you can be fitted in person at our Selma, NC and Columbia, SC locations.
Understanding the X Rating
The X number tells you the fur content of the felt. More beaver in the blend means a firmer body, a finer surface, better water resistance, and a hat that holds its crease for years instead of seasons.
The 6X tier at $379.99 covers the Rancher, Skyline, Angus, Adelante, Monterey, Guadalupana and the 160th Anniversary editions, and it is where most people start. The 10X Shasta at $599.99 steps up in density with a visibly smoother finish. The 30X El Patrón at $799.99 is our most popular premium tier, offered in sahara, mocha, mist grey, charcoal, silver belly, black and chocolate. The 100X El Presidente and the 100X Golden Eagle 160th Anniversary sit at $1,399.99. Above that, the 500X Premier El Amo runs $2,019.99 to $2,139.99 and the 1000X El Diamante is $5,600.00, which is a collector piece rather than a wearing hat for most buyers.
Copa Alta Versus Copa Chica
Many Stetson models here come in both crown heights. Copa alta is the taller crown, which is the traditional Mexican vaquero profile and reads bolder. Copa chica is the shorter crown, which sits closer to the head and looks more restrained. Neither is more correct, it comes down to face shape and preference. Taller faces generally balance better in copa chica, while a copa alta adds height. When in doubt, try both in store.
The Model Lines
El Presidente and El Patrón are the two most requested lines here, both cut with the Mexican western profile that suits our customers. Rancher and Skyline are the traditional American shapes, with Rancher offered in a 3.5 inch brim. Shasta is the mid-tier workhorse at 10X. Guadalupana, Angus, Adelante and Monterey round out the 6X range. The 160th Anniversary Bullet and Golden Eagle editions are limited runs marking the brand's anniversary year.
Choosing a Color
Black is the most formal and the most versatile, and it pairs without thought alongside black or dark cherry boots. Silver belly and mist grey are the classic working tones, warm and neutral, and they suit brown and honey leather. Chocolate, sahara and mocha are the everyday colors, forgiving with dust and easy to pair with a saco in camel or brown. White reads dressy and shows every mark, so it belongs at events more than in daily wear.
Building the Look
A Stetson sets the tone for everything under it. Wear it with a crisp Ariat shirt, dark rinse Cinch or Wrangler jeans, and boots that match the leather tone rather than the hat, from our La Herradura line or Cuadra. Finish with a premium leather belt and a Montana silver buckle. If you are comparing brands first, we also stock Larry Mahan, Resistol, Rodeo King and American Hat felts, plus Stetson straw hats for summer and economy felt hats if you want the look at a lower price.
Sizing
Stetson runs true to standard American hat sizing. Measure around your head about an inch above the ear, keeping the tape level, then match that to the size chart. If you fall between two sizes, take the larger one, since felt can be steamed down but not stretched much. Long oval head shapes should be shaped in store rather than ordered blind. Call Selma at (919) 351-0295 or Columbia at (910) 596-7393 for help with the measurement.
Care
Handle the hat by the brim, never the crown, because pinching the crown is what breaks a crease over time. Store it upside down on the crown or on a rack, never flat on the brim. Brush counterclockwise with a soft felt brush after each wear. If it gets wet, set it upside down at room temperature and let it dry slowly away from heat. A hat case is worth buying with any hat over 30X, and we carry brushes and cleaners as well.
Frequently Asked Questions
What does the X mean on a Stetson?
The X rating reflects how much beaver fur is in the felt blend. A higher X gives you a denser, finer, more water resistant felt that holds its shape longer.
What is the difference between copa alta and copa chica?
Copa alta is the taller crown, the traditional Mexican vaquero profile. Copa chica is the shorter crown and sits closer to the head. It is a style choice, not a quality difference.
Which Stetson should I buy first?
The 6X Rancher or Skyline at $379.99 is the standard starting point. If you want a noticeable step up in felt quality, the 30X El Patrón at $799.99 is the tier most customers upgrade to.
What is the difference between El Presidente and El Patrón?
El Presidente is the 100X line at $1,399.99. El Patrón is the 30X line at $799.99. Both use the Mexican western profile, but El Presidente uses a finer felt.
How much do Stetson hats cost here?
The range runs from $379.99 for 6X models to $5,600.00 for the 1000X El Diamante, with most of the collection between $379.99 and $1,399.99.
Do you shape the hat?
Yes, we shape and crease every felt hat in store at no extra charge. Tell us the crease you want when you visit.
Does Stetson run true to size?
Yes, it follows standard American hat sizing. If you are between sizes, order the larger one.
Do you offer free shipping?
Yes, on all orders over $200. Every hat in this collection qualifies. See our shipping policy.
Can I try one on in store?
Yes, both our Selma, NC and Columbia, SC stores carry the Stetson range and can size and shape you in person.